You've heard lots of techniques for e-mailing. Nonetheless, it's easy to forget why the big fuss. Here's why: E-mail is "slippery" and "sticky." It's slippery because it can be passed on so easily, and even accidentally. It's sticky because it can be stored -- and restored - easily, too, meaning that it doesn't go away. Out of mind does not mean out of sight. That's why it's so important that your e-mails are well-written an sensible.
Source: Adapted from The Hamster Revolution, by Mike Song, Vicki Halsey, and Tim Burress
Monday, April 27, 2009
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