Saturday, April 25, 2009

What's all this talk about the "New Media"

Face Book, My Space, Twitter, You Tube, blogging... what the heck is all this techno-speak about? The most important thing to think about is that it's the new frontier of marketing your product and services. How you do it can be another matter all together. Southeastern Tourism Society recently conducted a webinar (another new tool in our instant gratification society) that talked about how to use social media to your advantage.

The Columbus Convention & Visitors Bureau will roll out its own social media systems to get ahead of other CVBs and destinations. The goal is to have it completed and active by late Spring. So if someone writes on your wall or pokes you, it might be a new customer doing what folks do when from their Blackberry or iPhone or desktop when they're trying to find good rates or tickets or other incentives.

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